Building India's next consumer winners, the operating VC way
VC fund · India · Software, Financial Services, Consumer, Industrials · Seed, Pre-Series A, Series A
Atomic Capital is an early stage venture capital fund and operating VC that partners with founders building consumer brands in India, after product market fit has been shown. It invests early at founder friendly valuations with downside protection, in consumer brands targeting large, fast growing demand spaces. After investing it works with founders on a weekly basis across go to market, organisation design and financial discipline. It says it focuses on DPI and cash exits rather than paper markups.
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